Last Updated: January, 24 2022

This California Privacy Notice describes how Rebel Stores (“Rebel,” “we,” or “us”) uses, discloses, and processes California residents’ (“you” and “your”) personal information within the scope of the California Consumer Privacy Act of 2018 (CCPA). This California Privacy Notice supplements the information contained in our Privacy Policy and applies only to residents of California. Your continued use of our website and/or apps means that you accept the terms of this Privacy Policy. To make sure you stay informed of all changes, you should check these policies periodically. Updates will be referenced by the “Last Updated” date shown above.

Personal Information We Collect About You and How We Use It

The term “personal information” as used in this California Privacy Notice means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. “Personal information” does not include any publicly available, deidentified, aggregated or anonymized information. We collect personal information about California consumers for a variety of business reasons as indicated in the chart below. Please note the specific pieces of personal information we may collect about you can vary depending on the nature of your interactions with us.

Category of Personal
Categories of
Sources from which
Purposes for Collection/use Categories of Third
Parties to Whom
We Disclose Personal
Identifiers such as a real
name, alias, postal address,
unique personal identifier,
online identifier, IP address,
email address, account name,
social security number,
driver’s license number,
passport number, or
other similar identifiers.
Directly from you when
you use the Contact Us
  • To provide you with information
Our affiliate entities
Internet or other electronic
network activity information,
including, but not limited to,
browsing history, search
history, and information
regarding a customer’s
interaction with an internet
website application, or
 Strictly necessary
cookies used to
maintain our website
  • Improve our website and
    apps, set default options,
    and provide you with a
    better shopping and website
  • Protect the security of our website and apps
  • Detect and prevent fraud against you and/or us
 Our service providers

How Long We Keep Your Personal Information

We will only retain your personal information for as long as is needed for the purpose(s) for which it was collected and other permitted purposes, including retention of personal information pursuant to any applicable contract, law or regulation. Our retention periods vary based on business, legal and regulatory needs.

We Do Not Sell Your Personal Information

We do not “sell” your data within the meaning of the CCPA. We only use the information you provide to us on this website to answer your inquires. We also do not share your data to third parties.

This website uses a service provider to place strictly necessary cookies which are essential for the functioning of our website. To learn more about cookies, please visit our General Privacy Policy.

Submitting Requests Relating to Your Personal Information

California residents may submit requests relating to your personal information as described below by submitting a request by email to To help protect your privacy and maintain security, we will take steps to verify your identity before granting you access to your personal information or complying with any of the requests described below. To verify your identity, we may require you to provide certain information we are likely to already have on-file about you based on the type of relationship you have with us. If you exercise your right to request specific pieces of your personal information, we will require you to sign a declaration under penalty of perjury that you are the consumer whose personal information is the subject of the request.

Right to Opt-Out of the Sale and Sharing of Your Personal Information. California residents may opt-out of the sale of their personal information or the sharing of their personal information for cross-context behavioral advertising. As stated above, we do not “sell” the information you provide to us through this website.

Right to Request More Information. This California Privacy Policy discloses our practices with respect to the collection of your personal information. In addition to these disclosures, you may also submit a request to know: (1) the specific pieces of personal information we have collected about you; (2) the categories of personal information we collected about you; (3) the categories of personal information we sold or shared about you and the categories of third parties to whom each category of personal information was sold or shared; (4) the categories of personal information we disclosed about you for a business purpose and the categories of persons to whom it was disclosed; and (5) a list of all third parties to whom we have disclosed personal information, as defined under California Civil Code Section 1798.83(e) (a/k/a the “Shine the Light Law”), during the preceding year for third-party direct marketing purposes.

Please note that due to the different requirements of the applicable laws, our response times may vary depending on the specific type(s) of information sought. We respond to all verifiable requests for information as soon as we reasonably can and no later than legally required.

Right to Request Deletion of Your Personal Information. You have the right to request that we delete your personal information. Following receipt of a verifiable request, we will let you know what, if any, personal information we can delete from our records. If we cannot delete all of your personal information, we will let you know why.

Right to Non-Discrimination for the Exercise of Your Privacy Rights. If you choose to exercise any of your rights, you have the right to not receive discriminatory treatment by us.